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Media and Entertainment

Today one can easily see the digital disruption in the media and entertainment industry. The Industry is in a prime stage to breaking barriers and the current scenario demands that you stay abreast with the fast-moving and ever-changing rules.

The Customer today is accustomed to free-flowing content and sophisticated delivery mechanisms, the expectation now is for on-demand content, integrated communications and collaboration across channels – TV, PC, mobile, PVR, IPTV, etc.

At Nihilent we understand and hold expertise in unravelling this dynamic world and have several successful projects where we have worked with businesses helping them to reinvent to stay relevant by enabling them to reshape their business models, build new delivery platforms, and stay one step ahead of the game.

Nihilent offers a robust suite of consulting-led technology and information management services, underpinned by a deliberated design thinking approach, to media & entertainment customers around the world.

Our Domain Expertise

Synergy: Content Schedule Management

An innovative solution from Nihilent that optimizes, automates business processes and manages end-to-end value chain for Media Broadcasters. This simple yet holistic solution caters to all the operations of a content aggregator, right from Planning, Purchasing, Processing to error-free Play-out, and keeps the golden thread of broadcasting alive.

Smart Ads

With the growing need for advertisers to reach their target audience effectively, and an increasing appetite for broadcasters to monetize the content optimally, Nihilent’s holistically designed Ad scheduling solution is helping its clients enormously. The solution identifies the best content dynamically for an Ad to go along with on VOD platforms. It is an algorithm-based system, which triggers the rule engine to perform the job keeping various attributes in consideration like Supplier Rights, Channel Rights, Ads Root Category, Business Area, Watershed Restriction by Country and so on. To enhance the viewership further, it rotates the ads innovatively to create a unique experience for customers.

Cognitive Analytics-based Customer Satisfaction Analysis

Through our Cognitive services, we enable our customers to see, hear, speak, understand and interpret the user’s needs.

Cloud-Based Streaming Services

Scalable and secure cloud-based streaming services to engage your distributed consumers anytime and anywhere. We enable you to provide a seamless experience for your end consumer.

Subscriber Management

Subscriber management includes customer management, product provisioning, billing, and device management. This is extendable to self-service and social media integrated solutions

Talent Factory

Talent factory is a platform that facilitates- identifying, grooming, and enabling talent to grow as next-generation leaders in the creative or media space. Fostering collaboration among all stakeholders to provide young emerging artists with the skills, knowledge, and experience for a successful career within the creative industry.

Channel Viewership Analysis

Channel viewership analysis provides insights into the business on trends and preferences of viewers leveraging some latest tools and technologies in Data Mining and Business Intelligence.

Script Writing

Nihilent engaged with leading media houses in South Africa to generate local content for television. The scriptwriting was conducted from an offshore driven service model, content produced locally, and is currently on-air in Africa.

Content Process Optimization

Content process optimization aims at streamlining different phases of content journey – contracting, acquisition, processing and distribution.

Consumer Behaviour Analysis

Leveraging data analytics and intelligence-based solutions to understand consumer behavior through lifetime value, service upgrades/downgrades, and viewership analysis.

Self-service Platform

Provide your consumers with a never-before power to easily procure, use, and interact with your services – and finally manage their accounts all by themselves!