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Enabling a Connected Customer Experience
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Service Category:
Data Science and Analytics -
Vertical:
Manufacturing / Aviation -
Region:
USA
Nihilent used the Design Thinking approach to identify customer personas in proposing a connected experience across three stages: pre-flight, in-flight and post-flight experience.
THE ENTERPRISE
A global leader in the personal aviation market and a manufacturer of some of the bestselling aircrafts in this space, the company has made leading innovations in safety and revolutionized the personal aviation space by providing affordable yet technologically superior aircrafts.
THE BUSINESS CHALLENGES & IT ALIGNMENT
Let’s here look at how Nihilent has enabled this aircraft manufacturer in multiple ways. If one looks at the pain areas, the company was looking at getting a better understanding and visibility into its production line progress on the shop floor for each workstation to create better efficiencies and reduce the backlog. In addition to that, the company was looking at a way to allow customers to be digitally connected to their private aircraft. Leveraging the huge amount of steaming data from the tons of connected IoT sensors was another ambition.
THE SOLUTION WALKTHROUGH & BENEFITS
Nihilent delivered a solution that leveraged the Power BI service to integrate multiple data sources into standardized dashboards and reports that could be securely shared to each workstation and line manager within the company. This addressed the product line discovery issues as the company gained ample insights via Power BI.
Secondly, on providing a connected customer experience, Nihilent used the Design Thinking approach to identify customer personas in proposing a connected experience across three stages; pre-flight, in-flight, and post-flight experience. This is being tied into the data coming from the connected IoT sensors into a live streaming data platform. Through these interventions, the company achieved an emotional connection with the customers and was able to leverage the IoT sensors to derive meaningful customer insights.
Nihilent enabled the company to achieve significant benefits. For instance, the reporting solution now delivers up-to-the-hour operations data into the hands of line managers and it also derived an easily consumable dashboard, to drive planning and intra-day adjustments.